Digital work


Doing it better.

B&Q’s new website reflected a strategic shift from a purely product-led site to one containing more ‘added value’ content – with Buying guides, ‘How To’ guides and Inspirational articles. After devising tone of voice guidelines that reflected the B&Q brand personality, I went on to write content in this fresh new style.


Leave a Reply

Your email address will not be published. Required fields are marked *